YesRef Brand and App Development


5 views of mobile phones showing the YesRef app with pictures of various sports people above.


Create a fresh brand identity and visualise app development for YesRef. Innovation and forward thinking are key values, so from brand strategy session through to app visuals, brochures, proposals and social media assets, the brief was to be tech-led and innovative.


YesRef is a fast evolving brand and has already gone on to win industry awards. It has become a game changer for sports officials and revolutionises the process of booking and payment processing for the sports industry.

Promotion for YesRef - mobile phones on a dark green background with wording "The easy way to find and pay referees."


We used Katie to give us a new brand identity at YesRef, creating a new digital forward-thinking identity that would resonate with our users now and in the future.

After a short discovery session, Katie instantly blew us away with her creative and strategic thinking and suggested concepts. A few tweaks here and there and we very quickly had our final result. The process was simple and the speed of delivery was incredible. I would recommend Katie to everyone!

Ben Williamson, at Founder and CEO of YesRef

DISCOVER. Define. Create. evolve.

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